Love them like family, feed them like family.” ® Everything at Blue Buffalo starts with this simple idea.

We think of our dogs and cats as family members, so we believe their food should be natural and healthy. In fact, this was the sole reason for starting the Blue Buffalo Company. When the beloved Bishop family dog, Blue, faced a variety of health issues, Bill and his two sons set out to create a pet food that was made with only the highest quality natural ingredients—the kind of things a family member deserves. In a short time we have, in many ways, accomplished what we set out to do—help our dogs and cats live happy, healthy lives. And we’re only getting started.

Source: Blue Buffalo